Course Objectives
The course is designed to help participants to:
- understand audience and context implications for successful public speaking
- prepare effective presentations/speeches for public speaking
- confidently deliver public presentations/speeches with success
Course topics
- Audience and situation analysis
- Persuasion in public speaking
- Preparing materials for public speaking
- Presentation and delivery
- Managing the audience
Who Should Attend?
This course caters to a diverse audience of professionals and individuals, and offers substantial advantages especially for:
- Communication Specialists
- Politicians
- Political Party Communicators
- The Clergy
- Marketing/Sales Professionals
- Agricultural Extension Officers
- Aspiring communication professionals
- Academics
- Graduate Students
- Business executives (CEOs, CFOs, COOs etc. [tailored executive trainings can be arranged]
Training Methodology
The training is delivered through presentations led by seasoned facilitators. We promote active engagement among participants through group discussions, simulations and collaborative activities.
Organisational Impact
Organisations whose employees enrol in this course stand to gain the following benefits:
- Enhanced business performance as proficient speakers represent brands well
- Improved communication accuracy, reducing confusion in business processes
- Elevated market credibility stemming from better brand messaging
Individual Impact
As a participant of this course, you will position yourself for enhanced career growth by:
- Enhanced social capital through effective communication skills and networking opportunities.
- Fresh insights into public speaking.
- A clear understanding of how to craft purposeful and impactful presentations.
- Heightened self-awareness to leverage capacity for effective communication.
- Capability to identify and address common public speaking errors.
Certificates
Upon successful completion of this training program, participants will receive a certificate from the Department of Communication Studies, University of Ghana
Topic signposts
Audience and Situation Analysis
- Performing a context analysis
- Creating an audience profile
- Aligning purpose to audience needs/wants/expectations
Persuasion
- Establishing your locus and credibility
- Appealing to the mind
- Appealing to the heart
- Addressing counter arguments
Developing materials for presentation
- Outlining and defining the structure
- Developing key messages based on audience needs
- Rhetorical arguments
- Assembling support materials (examples, metaphors, experiences etc.)
- Writing the presentation
- Preparing communication aids
Presentation and Delivery
- Breaking ice
- The hook
- Structure and order
- Gestures, appearance, paralinguistics, posture and gaze
- Using visual aids
- Adapting to audience cues
Managing the audience
- Listening and adapting to the audience
- Engaging the audience
- Handling disruptive behaviour
- Dealing with questions
NB: The training is available on demand for organisations and groups seeking capacity building for their members.