PESS 420: SPORT INDUSTRY PRACTICUM III

Students will work closely with a sport organisation or business on a particular project such as marketing to new spectators, embarking on a sponsorship campaign, developing virtual communication capabilities, or facility and event management. Students will then write a report and present to the sport management team on that project and reflect on their learning both experiential and theory-based. Students will be supervised and evaluated by a qualified faculty member and also by an on-sight professional.